EVERBANK

All it took was an NFL stadium to get Trevor Lawrence to say, “Advantage You.”

With our first campaign, EverBank went from a small-ish local bank to a premium online bank in Florida. Deposits were increasing but they wanted more. They wanted national recognition.

Enter Jacksonville NFL star, Trevor Lawrence. With just two letters, we transformed EverBank into a name every NFL fan across the country was saying: TrEverBank.

An existing bank wanted a new name, a new look, and new branches across the country.
So we did a full overhaul and helped put them on the map.